web analytics

FTC Report Shows Rise in Sophisticated Dark Patterns Designed to Trick and Trap Consumers

Tactics Include Disguised Ads, Difficult-to-Cancel Subscriptions, Buried Terms, and Tricks to Obtain Data

The Federal Trade Commission released a report today showing how companies are increasingly using sophisticated design practices known as “dark patterns” that can trick or manipulate consumers into buying products or services or giving up their privacy.

View Press Release